FGN Blog
What $372 of Meta Ads Actually Bought
Wolf Krammel•2026-08-12•Stage 1
Seven campaigns, three weeks, thirty thousand impressions and not one real customer. Here is the whole account, event by event, including the control that proves it was never the offer.
DRAFT, not for publication. This file exists to prove that a committed SVG renders through the blog pipeline. Replace with the real post once the spec is approved.
The chart above is the entire account. Every figure comes from our own event log rather than from the ads dashboard, which matters, because the two disagree.
The number that ends the argument
Meta reported two leads. Our own log holds thirteen Lead events, and not one of them carries an fbclid, the parameter that is attached when somebody arrives by clicking an ad.